The Vince Lombardi Trophy stands between the helmets for the Denver Broncos and the Seattle Seahawks ahead of Super Bowl XLVIII.
January 31st, 2014
02:14 PM ET
NFL to trump NBA in global expansion race?
Having looked at both American Football and basketball’s plans to grow their markets beyond the U.S., my hunch is we should see an NFL team based overseas before an NBA franchise.
However, I would not be surprised if neither league actually moves a side to foreign soil, even though global expansion is viewed as essential to growing their respective businesses.
The view of the NFL as a global sport is accentuated during Super Bowl week. The clash between the Seattle Seahawks and the Denver Broncos is expected to attract more than 2013’s worldwide audience of 111.3 million viewers. FULL POST
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