New era for women's basketball in the U.S.
Maya Moore of the Minnesota Lynx battles for a rebound against Le'coe Willingham of the Atlanta Dream. (Getty Images)
October 18th, 2013
10:35 AM ET

New era for women's basketball in the U.S.

Derided, mocked and supposedly needing life resuscitation, reports of the Women’s Basketball Association’s demise have been greatly exaggerated.

Far from it - the WBNA's is marketing its upcoming season with the slogan "Expect Great." It's a campaign that reflects the WBNA's growing confidence despite some of the jokes about the league: "Expect Great...Seats to Be Available."

Founded in 1996, all too often people have associated the WBNA with the "Family Guy" clip in which they show a game, and then cut to a sole fan in the stands rooting on his team. FULL POST

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Filed under:  U.S. Sport